How Micro-Influencers are Shaping Big Brand Success in 2024
The digital marketing landscape is undergoing a significant transformation as we
approach 2024, with micro-influencers emerging as pivotal players in shaping brand
strategies. These individuals, characterized by their modest follower counts—typically
ranging from 1,000 to 100,000—are redefining...
Why Do Brands And Celebrities Recommend Whacked Out Media?
The advent of the internet and the consequent technology which sprang from it has permanently changed the way information and content is distributed. One of the major and most influential tools to have come...
Key Elements To Keep In Mind For Celebrity Management
In the digital era, marketing and branding has undergone a tectonic shift. It is much easier to reach a target audience in the digital medium, compared to the traditional marketing mediums. The reach of...
Why Is Influencer Marketing Becoming Key To Every Brand Strategy
We live an age where the Internet has proliferated into every aspect of our lives. It is easier than ever to keep in touch with the latest happenings in the world related to any...
Best Examples Of Online Lead Generation Ads For Your Business
In the digital era where almost everyone has access to the internet in their pockets via smartphones or tablets, the opportunity for businesses to get noticed among their target audiences is practically endless. The...
Best Practices For Building A Social Media Presence
The internet gave rise to endless possibilities and social media is perhaps one of the greatest creations to ever come from the internet. The internet has evolved into a thriving ecosystem giving rise to...
Digital Monetization-The Future Of Advertising
When the internet slowly spread all around the world, it had a massive potential that is not yet explored completely. The Internet is a very very powerful tool that can be used to change...
Evolution of Instagram
The photo and video sharing app Instagram has become one of the fastest growing and developing apps ever since its launch in 2010. The social networking service, which is owned by Facebook, was created...
Why Create An App For Your Brand?
One of the great advantages of the modern digital environment is it is multi channelled. These channels are great to create an effective presence for your business which, in turn, provides visibility to many...
The Evolution Of Facebook
Facebook has stayed popular worldwide for the last 16 years as the most used social networking site. Founded by Mark Zuckerberg along with fellow Harvard college students, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz and...